Let’s talk AI and SEO
Ever felt overwhelmed by the vast world of Search Engine Optimization (SEO)? The ever-changing algorithms, the keyword research, the content creation—it can be a lot to handle. But what if there was a tool or AI for SEO that could simplify things, suggest the right ideas, and even help you create content?
Enter AI.
Artificial Intelligence has made its way into almost every aspect of our lives, and SEO is no exception. From keyword research to content optimization, AI can be a game-changer. But before you dive headfirst into the AI SEO world, let’s understand how it can help and where to draw the line.
AI as Your SEO Sidekick
Think of AI as your personal SEO assistant. It can:
- Suggest keywords: AI can analyze search trends and suggest relevant keywords that can boost your website’s visibility.
- Optimize content: It can help you identify areas where your content needs improvement, ensuring it’s SEO-friendly and engaging.
- Analyze competitors: AI can provide insights into your competitors’ strategies, helping you stay ahead of the curve.
But here’s the catch: AI is a tool, not a magic wand. It can provide valuable insights, but it’s essential to use your human judgment to interpret and apply them effectively.
25 SEO Prompts to Get You Started
To give you a taste of what AI can do, here are 25 SEO prompts that you can use to kickstart your AI SEO journey:
1. Keyword Research and Prioritization
SEO Prompt: “Identify long-tail keywords with high search volume but low competition in the [industry/topic], including their search intent and potential traffic. Prioritize these based on conversion potential.”
Details: Long-tail keywords are specific and less competitive, making them easier to rank for. AI SEO will not only help you identify these but also ensure the keywords align with search intent (informational, navigational, or transactional). Prioritizing based on conversion potential ensures you’re targeting keywords that will bring in the right kind of traffic, not just numbers.
2. Content Gap Analysis
SEO Prompt: “Perform a content gap analysis between my website [domain] and the top three competitors in the [industry/topic]. Identify the keywords and topics they are ranking for that my site is not covering.”
Details: This is an essential strategy for outperforming competitors. AI can quickly assess which keywords your competitors are ranking for that you’ve missed. It’s like getting a cheat sheet for content you need to create or improve upon to stay competitive in search results.
3. Optimizing Meta Descriptions and Titles
SEO Prompt: “Suggest optimized meta descriptions and title tags for my website’s landing page on [specific page topic]. Ensure they are engaging, concise, and use targeted keywords for both SEO and click-through rate optimization.”
Details: Meta descriptions and title tags are often the first thing users see in search results. AI helps create titles and descriptions that not only include relevant keywords but also entice users to click, boosting your click-through rate (CTR).
4. On-Page Optimization Recommendations
SEO Prompt: “Analyze a webpage with the URL [URL] and provide on-page SEO recommendations to optimize the content for search engines. Include improvements in headings, internal linking, keyword usage, and media optimization.”
Details: On-page SEO is crucial for ranking well. AI can break down areas where your page can improve, like using proper H1 and H2 tags, making your content more scannable, and improving internal linking to distribute SEO value across your site.
5. Competitor Backlink Analysis
SEO Prompt: “List the top backlinks acquired by [competitor’s domain]. Analyze the anchor text, domain authority, and relevance of these backlinks. Suggest how my website [your domain] can replicate or improve upon this backlink strategy.”
Details: Backlinks remain one of the strongest ranking factors. By analyzing a competitor’s backlink profile, AI can suggest where and how to acquire similar high-quality backlinks. This helps you gain domain authority and improve rankings over time.
6. SEO Audit for Site Speed
SEO Prompt: “Evaluate how the site speed of [your website] affects its SEO performance. Provide detailed optimization tips to improve site speed for both mobile and desktop users, including suggestions on image optimization, script handling, and caching.”
Details: Google heavily favors fast websites, especially for mobile users. AI for SEO will help identify issues like large images, unoptimized scripts, and lack of caching, all of which can slow down your site. Faster sites get better rankings and provide a better user experience.
7. Structured Data and Schema Markup
SEO Prompt: “Identify the appropriate schema markup for a [type of website/page] and provide a step-by-step guide to implement it. Ensure the schema is optimized for better search engine visibility and rich results.”
Details: Schema markup helps search engines understand the content of your page, increasing the chances of rich snippets (like reviews or FAQs) appearing in search results. AI will help you choose the right type of schema, whether it’s for a local business, product, or event.
8. Local SEO Strategy
SEO Prompt: “Create a local SEO strategy for a [type of business] in [specific location]. Include suggestions for optimizing Google My Business, local backlinks, geo-targeted keywords, and local content marketing strategies.”
Details: Local SEO is crucial for businesses targeting specific geographic areas. AI can suggest local keywords, optimize your Google My Business profile, and even recommend content or backlink strategies to make sure you’re visible in local searches.
9. Voice Search Optimization
Prompt: “Optimize the content of [specific webpage] for voice search queries. Suggest natural language keywords and conversational phrases based on common questions and intent-driven searches in the [industry/topic].”
Details: With the rise of voice search, optimizing for natural language queries is essential. AI can help you understand how people ask questions verbally, so you can adjust your content to include conversational keywords and question-based headings that cater to voice search queries.
10. Internal Linking Strategy
Prompt: “Evaluate the internal linking structure of [website]. Suggest improvements by identifying important pages with minimal internal links and provide an updated internal linking strategy to distribute link equity better.”
Details: Internal linking not only helps with SEO but also improves the user experience. AI can scan your site, identify where internal links are lacking, and suggest a better structure to boost the flow of link equity and improve page rankings.
11. Blog Topic Ideation Based on Search Trends
Prompt: “Generate a list of blog post topics related to [industry/topic] based on recent search trends and growing keyword opportunities. Ensure the topics are aligned with high search intent and can drive traffic.”
Details: AI can analyze current search trends and recommend topics that are relevant and have the potential to drive traffic. This keeps your content fresh and aligned with what users are actively searching for, helping you stay ahead of the competition.
12. Technical SEO Checklist for New Website
Prompt: “Create a detailed technical SEO checklist for launching a new website in [industry]. Include items related to crawlability, indexing, XML sitemaps, robots.txt, and mobile usability.”
Details: Technical SEO is foundational to a successful website launch. AI can create a checklist ensuring your site is ready for indexing, properly crawlable, and optimized for mobile users. It also includes critical steps like generating sitemaps and setting up robots.txt files.
13. E-commerce SEO Product Page Optimization
Prompt: “Suggest a comprehensive optimization plan for an e-commerce product page focused on [product]. Include recommendations for keyword usage, product descriptions, images, user reviews, and structured data.”
Details: E-commerce SEO is unique because product pages need to cater both to search engines and potential buyers. AI can help optimize product descriptions, improve image SEO, and suggest schema markup for reviews and product info to make your pages stand out.
14. Content Optimization for Featured Snippets
Prompt: “Analyze how to optimize content on [specific webpage] to increase the chances of appearing in Google’s featured snippets. Include tips on formatting, question-based headings, and concise answers.”
Details: Featured snippets are prime real estate in search results. AI can help you restructure your content by adding clear, concise answers to commonly asked questions, increasing the likelihood of your page being featured.
15. Image Optimization Strategy
Prompt: “Provide an image optimization strategy for a [type of website]. Include suggestions on image compression, alt tags, and image SEO best practices to improve page load time and search engine rankings.”
Details: Image SEO is often overlooked, but large, unoptimized images can slow down your site. AI can help with tips on image compression, proper use of alt tags for better accessibility and SEO, and other best practices for making sure your images load quickly and rank well.
16. Mobile SEO Optimization
Prompt: “Review [website] for mobile SEO. Provide recommendations for improving mobile usability, responsiveness, mobile page speed, and strategies for optimizing content specifically for mobile users.”
Details: Mobile-first indexing means your site needs to be mobile-optimized. AI can review your mobile site and suggest ways to improve responsiveness, user experience, and speed. It also ensures your mobile content aligns with mobile user behavior.
17. SEO Strategy for a New Blog
Prompt: “Develop an SEO strategy for launching a new blog focused on [topic]. Include keyword research, on-page SEO best practices, pillar content suggestions, and a content calendar for consistent posting.”
Details: Starting a new blog is a long-term SEO investment. AI can help you create a strategy that includes initial keyword research, ideas for pillar content (evergreen, foundational posts), and a content calendar to keep your blog posting regularly.
18. Backlink Acquisition Plan for a New Domain
Prompt: “Suggest an effective backlink acquisition plan for a newly launched website in [industry]. Include strategies like guest posting, HARO, partnerships, and outreach, focusing on building high-quality and relevant backlinks.”
Details: Backlinks are critical for new domains to build authority. AI can suggest outreach strategies, including guest posts, journalist requests (HARO), and partnerships, helping you acquire high-quality backlinks that improve your site’s SEO performance.
19. Content Repurposing for SEO
Prompt: “Generate a plan for repurposing existing blog posts on [website] to increase SEO performance. Include ideas for transforming posts into different formats such as infographics, videos, or podcasts, and improving the content for better rankings.”
Details: Repurposing content is a smart way to get more value out of existing posts. AI can help you identify which content can be transformed into different formats (like videos or podcasts) and give ideas on how to update it for better SEO performance.
20. SEO-Friendly URL Structure Recommendations
Prompt: “Analyze the URL structure of [website] and provide SEO-friendly recommendations. Include tips on keeping URLs concise, keyword-rich, and free of unnecessary parameters.”
Details: URLs matter for SEO, as they help both search engines and users understand the page’s content. AI can provide suggestions for making your URLs concise, readable, and optimized with the right keywords.
21. SEO Content Strategy for YouTube Videos
Prompt: “Create an SEO content strategy for YouTube videos in the [topic/industry]. Include suggestions on video titles, descriptions, tags, and strategies for increasing visibility in YouTube and Google search results.”
Details: YouTube is the second-largest search engine. AI can help you optimize video content with the right titles, descriptions, and tags, ensuring your videos are discoverable both on YouTube and Google.
22. Optimizing for Core Web Vitals
Prompt: “Analyze [website] for Core Web Vitals and suggest improvements to boost performance. Focus on areas like loading speed, interactivity, and visual stability.”
Details: Core Web Vitals are now part of Google’s ranking factors, measuring how users experience your site. AI can help you optimize loading times, interactivity (like buttons responding to clicks), and visual stability (making sure the page doesn’t shift unexpectedly).
23. Content Outline Creation for SEO
Prompt: “Generate a detailed content outline for a blog post on [topic]. Ensure the outline includes relevant headings, subheadings, and keyword suggestions to maximize SEO potential.”
Details: A well-structured content outline makes writing easier and ensures your content is SEO-friendly from the start. AI can help you map out headings and subheadings, as well as suggest the right keywords for each section.
24. Identifying Cannibalization Issues
Prompt: “Analyze [website] for keyword cannibalization issues and suggest solutions to resolve them. Ensure that multiple pages are not competing for the same keywords, leading to better search engine rankings.”
Details: Keyword cannibalization happens when multiple pages on your site compete for the same keyword, which can hurt your rankings. AI can help identify these issues and suggest ways to consolidate or adjust content.
25. User-Generated Content SEO Strategy
Prompt: “Develop a strategy for leveraging user-generated content (UGC) to boost SEO for [website]. Include ideas for encouraging reviews, forum discussions, and social media engagement.”
Details: User-generated content, like reviews and social media mentions, can be an SEO goldmine. AI can suggest strategies for encouraging UGC, which adds fresh content to your site and improves rankings over time.
My Personal Experience with AI SEO
I’ve personally used AI to streamline my SEO tasks. For instance, when I was brainstorming content ideas for a new blog post, AI suggested several relevant topics based on popular search queries. It also helped me optimize my content by pointing out areas where I could improve keyword density and readability.
However, I always double-check the AI-generated content to ensure it aligns with my overall strategy and is high-quality.
Remember, AI is a powerful tool, but it’s up to you to use it wisely. Don’t rely solely on AI-generated content, and always use your human judgment to ensure it’s relevant, engaging, and effective.
